Bachelor of Arts [B.A] (Mass Communication ( Advertising/Public Relations Concentration))
Field of Study:
₹23.6 L/Yr
Students are prepared for work in advertising agencies, public relations firms or advertising/public relations departments in companies, corporations, non-profits/non-government organizations, and government agencies. Coursework includes instruction in writing and design for print, broadcast, online and social media; audience research; media planning; and campaign management. Through experiences with real-world clients, students gain the skills and knowledge they need for success in this growing profession. Study abroad opportunities in Europe, Asia, and the Middle East are led by our faculty.
To complete the B.A. in Mass Communication with a concentration in Advertising/Public Relations, a student must complete a total of 120 credit hours of course work. In addition to the University’s General Education requirements and the B.A. degree requirements, students must complete 39 hours in Advertising/Public Relations courses.At least 72 hours of a student’s degree must be completed in non-mass communication courses (i.e., courses that do not begin with MCOM, ADVR, JOUR, PUBR or RTVF). Students must also complete a minor in a department of their choosing. A 2.0 grade point average must be obtained in the major, the minor, overall, and in all courses taken at ETSU in order to graduate. Prior to graduation, students must also complete a major field test in addition to the standard University exit examination.
Eligibility & Entry Requirement
Academic Requirements:
- Submit official transcripts of all previous education
- Students must have a minimum GPA of 2.3 on a scale of 4.0
- If student do not have the minimum required GPA of 2.3 then minimum score of 17 is required in ACT or SAT equivalent
- Submitting SAT or ACT score is optional
English Language Requirements:
- TOEFL: minimum score of 500 in PBT; minimum score of 61 in iBT
- IELTS: minimum score of 55
- Duolingo: minimum score of 85
- ACT: minimum score of 19 in English and Reading
- SAT: minimum score of 500 in evidence based reading
Scores Required
5.5 / 9
Avg. Score in
IELTS
61 / 120
Avg. Score in
TOEFL
43 / 90
Avg. Score in
PTE
Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
VueVille Future Technology Scholarship | Scholarship per student₹ 82,890/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
Axol Science Scholarship | Scholarship per student₹ 1.7 L/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored | |
Chuan Ai Lu Engstrom Memorial Scholarship | Scholarship per student₹ 82,890/Yr$1,000 | Level Of StudyBachelor | TypeMerit-Based | |
ASID Foundation Legacy Scholarships | Scholarship per student₹ 3.3 L/Yr$4,000 | Level Of StudyBachelor | TypeMerit-Based | |
YouAreWelcomeHere Scholarships | Scholarship per studentVariable Amount | Level Of StudyApprenticeship | TypeTuition-Fee-Waiver | |
Innovation in Education Scholarship - La Tutors 123 | Scholarship per student₹ 41,445/Yr$500 | Level Of StudyBachelor | TypeMerit-Based |
Options Available
Program | Delivery Type | Duration | Tution Fees |
B.A Mass Communication ( Journalism Concentration) | full time | 4 years | ₹2358966.51 |
B.A Mass Communication ( Radio-TV-Film Concentration) | full time | 4 years | ₹2358966.51 |
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