Bachelor of Science [B.S] (Marketing)
Field of Study:
₹36.6 L/Yr
Marketing is the business process that moves goods and services from concept to customer by identifying, anticipating, creating and satisfying consumer demand in a competitive marketplace.
At Scranton, you?ll graduate with a strong command of the principles, practices and technical skills that will prepare you for success in this ever-evolving field.
The University of Scranton understands that, with the advent of emerging technologies and communications channels, the marketing industry is changing at lightning speed. We cover the traditional basics of segmentation, targeting, and positioning, product, price, promotion and distribution, as well as the latest knowledge in areas such as:
- Social-media marketing
- Big-data for marketing research
- Co-creation of products and promotions
- Sustainability marketing
- Product management
- International marketing
Important Dates
Event | Application Date |
---|---|
Candidate reply Deadline | |
Scores Required
6.5 / 9
Avg. Score in
IELTS
80 / 120
Avg. Score in
TOEFL
53 / 90
Avg. Score in
PTE
Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
Microsoft Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
YouAreWelcomeHere Scholarships | Scholarship per studentVariable Amount | Level Of StudyApprenticeship | TypeTuition-Fee-Waiver | |
Innovation in Education Scholarship - La Tutors 123 | Scholarship per student₹ 41,445/Yr$500 | Level Of StudyBachelor | TypeMerit-Based | |
(ISC)² Women’s Cybersecurity Scholarships | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
Comindware Scholarship | Scholarship per student₹ 3.3 L/Yr$4,000 | Level Of StudyApprenticeship | TypeMerit-Based | |
R&D Systems Scholarship | Scholarship per student₹ 1.2 L/Yr$1,500 | Level Of StudyBachelor | TypeMerit-Based |
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