Executive Programme in Digital Marketing (Part Time) From Emeritus, Mumbai
Course Details
Emeritus is offering an online Executive Programme in Digital Marketing for a duration of 18 weeks in collaboration with IIM Indore. The last date to enroll for the Emeritus Executive Programme in Digital Marketing is October 31, 2023. Emeritus Executive Programme in Digital Marketing can be pursued by graduates, professionals, managers, consultants, entrepreneurs, and whoever aspires to increase their knowledge in this domain. The participants of this course will get a certificate from IIM Indore which has been ranked at 8th position by NIRF 2023. Emeritus will offer recorded lectures, assignments, and quizzes from the renowned IIM faculty. This online course has 14 modules in total. Applicants of the Emeritus Executive Programme in Digital Marketing will go through a four-week Capstone project where they will apply the learnings of this course.
- Emeritus Executive Programme in Digital Marketing costs INR 95,000 (excluding GST).
- The candidate should have completed graduation or diploma (10+2+3) to be eligible for the Emeritus programme.
- The participants of the Emeritus Executive Programme in Digital Marketing are required to score 70% on the assignments.
- The applicants after successful completion can apply for Executive Education Alumni status given by IIM Indore.
Table of Content
- Emeritus Executive Programme in Digital Marketing Highlights
- Emeritus Executive Programme in Digital Marketing Admission 2023 Dates
- Emeritus Executive Programme in Digital Marketing Eligibility Criteria
- Emeritus Executive Programme in Digital Marketing Documents Required
- Emeritus Executive Programme in Digital Marketing Certificate
- Emeritus Executive Programme in Digital Marketing Modules
- Emeritus Executive Programme in Digital Marketing FAQs
Emeritus Executive Programme in Digital Marketing Highlights
The important highlights of the Emeritus Executive Programme in Digital Marketing are given below:
| Emeritus Executive Programme in Digital Marketing Highlights | |
|---|---|
| Course Name | Executive Programme in Digital Marketing |
| Organizing Body | Emeritus Mumbai |
| Partner | IIM Indore |
| Mode | Online |
| Duration | 18 Weeks |
| Fees | INR 95,000 + GST |
| Certificate | Yes |
Emeritus Executive Programme in Digital Marketing Admission 2023 Dates
The table given below shows the important dates for admission to the Emeritus Executive Programme in Digital Marketing:
| Event | Date |
|---|---|
| Application Deadline | October 13, 2023 |
| Last Day to Enroll | October 31, 2023 |
Emeritus Executive Programme in Digital Marketing Eligibility Criteria
The students have to meet the following eligibility criteria to apply for the Emeritus Executive Programme in Digital Marketing:
- The applicant must be a graduate in any discipline OR
- The applicant must have passed a diploma with a 10+2+3 education system.
Emeritus Executive Programme in Digital Marketing Documents Required
The students have to submit a scanned copy of any one of the following documents to apply for the Emeritus Executive Programme in Digital Marketing:
- Degree Certificate
- Provisional Degree Certificate
- Marks Transcript
- Score Transcript
The submission of the mark sheet is compulsory.
Emeritus Executive Programme in Digital Marketing Certificate
The participants of the Emeritus Executive Programme in Digital Marketing will get a Certificate of Completion if they fulfil the following conditions:
- The participants have to score a minimum of 70% marks in the assignments.
- The participants have to complete the Capstone project.
- The candidates are required to attend at least 50% of the live/ master classes/ campus module.
- The candidates are required to watch at least 50% of the recorded sessions.
Emeritus Executive Programme in Digital Marketing Modules
The participants will be taught through the following modules:
| Number of Modules | Description |
|---|---|
| Module 1 | Introduction to Marketing Management |
| Module 2 | Introduction to Digital Consumers and Digital Marketing |
| Module 3 | Understanding the Customer |
| Module 4 | Search Engines: Organic Search and Keywords |
| Module 5 | Search Engine Advertising |
| Module 6 | Display Ads and Targeting |
| Module 7 | Social Media Strategy |
| Module 8 | Influencers, Communities and Online Reputation |
| Module 9 | Email Marketing and Affiliate Marketing |
| Module 10 | Landing pages, Microsites, and Mobile Apps |
| Module 11 | Digital Marketing Analytics: Data Sources |
| Module 12 | Frameworks for Evaluation |
| Module 13 | Attribution Issues and Experimentation |
| Module 14 | Digital Marketing Strategy Planning, Execution, Assessment, and Refinement |
Emeritus Executive Programme in Digital Marketing FAQs
Ques. When will the Emeritus Executive Programme in Digital Marketing begin?
Ans. The Emeritus Executive Programme in Digital Marketing will begin on October 31, 2023.
Ques. What are the fees for the Emeritus Executive Programme in Digital Marketing?
Ans. Emeritus Executive Programme in Digital Marketing costs INR 95,000 (excluding GST).
Ques. What are the eligibility criteria to apply for the Emeritus Executive Programme in Digital Marketing?
Ans. The candidate should have completed graduation or diploma (10+2+3) to be eligible for the Emeritus Executive Programme in Digital Marketing.
Ques. Will I get a certificate after the completion of the Emeritus Executive Programme in Digital Marketing?
Ans. The participants of the Emeritus Executive Programme in Digital Marketing will get a certificate from IIM Indore which has been ranked at 8th position by NIRF 2023.
Ques. Is the Emeritus Executive Programme in Digital Marketing an online program?
Ans. The Executive Programme in Digital Marketing offered by Emeritus in collaboration with IIM Indore is given in an online mode.
Course Finder
Search from 20K+ Courses and 35+ Streams
Popular Streams:
“Extra Cash for Selected Colleges”
SUBSCRIBE TO OUR NEWS LETTER
Comments