Bachelor of Science [B.S] [Marketing] From University of Roehampton

At the University of Reading studying the BSc Business Ecomics you will develop a strong understanding of quantitative techniques and the conceptual underpinnings of microeconomic and macroeconomic theory and how they can be applied to the analysis of business behaviour.

In the first and second year, you'll take many of the same core modules as our BSc Economics course to ensure you develop the skills and knowledge required to effectively study economics. You'll acquire specialist knowledge of business economics through core modules in your second and final year, which cover the topics of money and banking, industrial organisation and business history.

Optional modules allow you to explore other areas of economics or learn more about the practical aspects of business, such as accounting. Modules from other subjects such as history and politics are also available and are a good way to broaden your knowledge and pursue other interests.

In addition to traditional lectures, you'll take part in small group tutorials in which you can discuss and analyse theory and practice through case studies, group presentations and open debate. You can also apply what you learn to a placement and gain valuable real-world experience at the same time.

What career can you have?

You will be in high demand as a result of the analytical skills and specialist knowledge of economics you develop through this course.

Recent graduates have secured roles as economists with the Government Economic Service or consultancies such as PwC and KPMG. Others have entered related and non-related careers in finance, business, marketing, publishing PR and media.