Bachelor of Arts [B.A] [Marketing with Advertising and Digital Communications] From London South Bank University

Why at ?

• WeÕre No.2 UK wide university for student satisfaction in marketing (Complete University Guide League Table, 2018) Ð which means happy students.Ê
• Our exceptional learning resources and facilities have earned us No. 1 University in the UK for learning resources in marketing, National Student Survey 2016.Ê
• As part of the course, youÕll have the opportunity of work experience in a consultancy role with a British-based company.Ê
• Professional accreditation Ð the course is accredited by the Institute of Enterprise and Entrepreneurs (IoEE), the Chartered Institute of Marketing and the IDM.Ê
• Our support for entrepreneurs means you can develop a ready-to-fund business plan or undertake consultancy as a final year marketing project.Ê
• Our unique 'give back' culture means you can build relationships with small and medium enterprises and alumni.

The world of advertising is changing fast Ð and budgets have shifted from traditional above-the-line advertising media to new digital formats. The knock-on effect has been that media budgets are spread across formats, and managers must now take account of the number of screens we use each day Ð as well as the consistency and persuasiveness of the advertising strategy. With this degree you can hit the ground running Ð advertising agencies need informed graduates who are well-versed in industry practice, and this degree is distinctive in its conceptualisation and in its level of practitioner involvement.