₹19.1 L/Yr
- Master of Arts in Brand Management at Coventry University is a 1-year program.
- It is an on-campus program offered on a full-time basis.
- This program is also offered on a part-time basis for a duration of 2 years.
- The course also aims to allow students to make brand-related decisions and recommendations through the appraisal of brand position within the marketplace.
- In your first and second semester, you will have 12 contact hours of teaching a week.
- The course is structured to provide a mix of classroom and lab-based activity with a series of lectures, associated seminars, practical workshop classes, and personal tutorials.
- Students get the opportunities to participate in industry field trips, to advertising agencies, exhibitions, and events.
- Students get the chance to participate in live project briefs, which have previously included a Google online marketing challenge, as well as responding to a rebranding brief as requested by Kellogg’s.
- This master's program provides students with the additional option to apply for a professional experience opportunity during their first semester.
- This course is accredited and recognized by the Chartered Management Institute (CMI) and the Chartered Institute of Marketing (CIM).
- The course will encourage the early researcher and the student wishing to progress to PhD study.
- In 2018, Coventry Business School was rated as Excellent by Eduniversal, an annual ranking of business schools in over 150 countries.
- Students can also apply for the courses such as:
- MA Advertising and Marketing
- MSc Digital Marketing Management
- MSc International Marketing Management
Important Dates
Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹1914790 (GBP 18250) |
Other Expenses
| Head | Avg Cost Per Year |
|---|---|
| Housing | ₹974497 (GBP 9288) |
| Food | ₹324832 (GBP 3096) |
| Total Cost | ₹1299329 (GBP 12384) |
Eligibility & Entry Requirement
Academic Eligibility:
- Students must hold honours undergraduate degree (minimum 2:2) in a relevant academic discipline, such as a marketing or business management degree
- Students with a degree in another discipline may be admitted after consideration on a case-by-case basis.
- Applications from students with relevant experience are eligible to apply and will be considered on an individual basis.
- Accreditation for prior learning (APL) is in accordance with University regulations.
Indian Student Eligibility:
Indian students are eligible to apply if they complete one of the following eligibility criteria:
- Students must achieve 60% in a 3 Year Undergraduate Degree or 55% in a 4 Year.
- Undergraduate degree students from the following Universities will be considered with 55% in a 3-year undergraduate degree (unless applying for Health and Life Science courses): Delhi, Mumbai, Kolkata, Chennai (Madras), Anna, Amity, Andhra Pradesh, Aligarh Muslim, Pune, Bangalore, and JNTU.
- 65% in Standard XII English language from certain examination boards only (Central boards, Maharashtra, West Bengal, Karnataka, Tamil Nadu, Andhra Pradesh, Kerala, and Uttarakhand).
Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/PTE or any equivalent test to get admission to this program.
Scores Required
6.5 / 9
Avg. Score in
IELTS
Required Document List
The Documents required are:
- Resume/CV - This provides a summary of a student's experience and skills.
- Higher Secondary School Certificate - The certificate provided by the education board after completion of the Higher secondary education.
- Statement of marks - The marks statement provided by the education board.
- Letter of Recommendation - This shows who recommended the student to pursue the degree.
- Statement of Purpose - This is an essay or any written statement written by the student while applying.
- Financial Documentation - The Proof that shows the financial background of the student.
- English Language Requirement - This shows the test score of English Proficiency Exams such as IELTS, TOFEL, PTE, etc.
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Career and Placement after Course
The job opportunities after completion of the program are:
- Assistant Brand Manager
- Assistant Product Manager
- Associate Brand Manager
- Brand Assistant
- Brand Manager
- Brand Strategist
- Senior Product Manager
- Product Manager
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Goa Education Trust Scholarships | Scholarship per studentVariable Amount | Level Of StudyMaster | TypeMerit-Based | |
| Debesh Kamal Scholarship | Scholarship per student₹ 1.5 L/Yr$1,385 | Level Of StudyBachelor | TypeMerit-Based | |
| India Postgraduate Taught Master’s Scholarship | Scholarship per student₹ 3.7 L/Yr$3,555 | Level Of StudyMaster | TypeCollege-Specific | |
| Narotam Sekhsaria Scholarships | Scholarship per studentVariable Amount | Level Of StudyMaster | TypeMerit-Based | |
| Prodigy Finance-GyanDhan Scholarship | Scholarship per student₹ 2.6 L/Yr$2,500 | Level Of StudyMaster | TypeMerit-Based | |
| Axol Science Scholarship | Scholarship per student₹ 2.1 L/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored |
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