New Delhi: IIT Bombay and Amway India have announced a collaboration to enhance research in the sectors of nutraceuticals, botanicals, and herbal supplements.
According to an announcement, the collaboration would witness a team of in-house Amway researchers working with IIT Bombay to offer breakthrough innovation in the highlighted areas and acquire deeper insights into Amway's nutrition and herbal spectrum of products and components.
It will use cutting-edge systems biology and modelling methodologies to learn more about the connections between human physiology and diverse nutrients and botanicals, it stated.
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IIT Bombay Prof Suhas S Joshi, Dean Alumni Corporate Relations (ACR), said, "IIT Bombay is happy to support the research goals of Amway India through an MoU. The institute strives to collaborate and add value to our industrial partners towards mutual research and development goals. We look forward to more such projects in the future."
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Anshu Budhraja, CEO of Amway India, commented on the partnership said,” Our collaborative efforts with IIT Bombay will further enhance the scientific credibility of the Amway Nutrition range, thus providing a competitive advantage for Nutrilite (brand). In addition, it will empower Amway direct sellers and their consumers at large with an evidence-based, scientific understanding of the products.”
As part of Amway's multi-year expansion plan,” I'm confident that such credible association will facilitate us to achieve milestones in the field of health supplements, nutraceuticals, botanicals, and herbal supplements thus reinforcing our vision of helping people live better, healthier lives."
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