PGDM in Marketing Course Details, Eligibility, Syllabus, Top Institutes, Fees-2023

Post Graduate Diploma in Management (PGDM) in Marketing Top Colleges, Syllabus, Scope, and Salary

PGDM in Marketing is a PG diploma program with a duration of 2 years. Since the Marketing field has seen considerable growth over the years, it has emerged as one of the top professions globally. The minimum eligibility criteria for pursuing PGDM in Marketing is that the candidate must have a bachelor’s degree in any discipline from a recognized institute.

For getting admission to the college for pursuing PGDM in Marketing, some of the colleges take admission on a direct basis while some of the colleges go for entrance exams. Several universities conduct combined entrance exams or consider the score of exams like CAT, MAT, GMAT, XAT, etc. 

See Also: PGDM Admission Process

The average course fees for pursuing Post Graduate Diploma Management in Marketing range between INR 2,00,000 - 8,00,000 for the entire duration. Some of the top colleges in India are the Jaipuria Institute of Management, the International Institute of Management, Asia Pacific Institute of Management, Aligarh Muslim University, etc.

After completion of the course, the candidate can get the chance to work in FMCG Companies, E-Commerce Websites, Banking Industry, Insurance Industry etc. Some of the top recruiters in this field are Hindustan Unilever, ITC Limited, Reliance, Genpact, etc. The average annual income that the candidate can earn after pursuing this course range from INR 4,00,000- 6,00,000 per annum. 

Learn MoreMBA vs PGDM

PGDM in Marketing Course Highlights

Course Name Post Graduate Diploma in Management in Marketing Management
Course Duration 2 years
Exam Type Semester Type
Eligibility Criteria Bachelor’s degree in any discipline from a recognized institute
Selection Process Entrance Exam followed by Group Discussion and Personal Interview
AVerage Course Fees INR 5,00,000
Job positions Market Research Analyst, Business Development manager, Brand Manager, Marketing Manager, Sales Manager
Employment Areas Retail Companies, E-Commerce Brands, Retail Chains, Tourism Industry, Banking Industry, Media Companies, Advertising Agencies
Average Annual Salary INR 4,68,000 per annum

Why Study PGDM in Marketing

PGDM in Marketing Management is a very promising course. With the growing technology and the increasing need for marketing and publicity, the demand for marketing graduates has increased substantially. Job opportunities in this sector are plentiful, both locally and overseas including advertising, retail, market research, public relations, sales and management. Let’s discuss some of the benefits of pursuing this course,

  • Huge Opportunities- After completing PGDM in Marketing, the candidates can get to work as a Market Research Analyst, Brand Manager, Sales Manager, Product Manager, etc. Candidates can be appointed in these job roles in the following areas as Publishing companies, Retail Companies, Insurance Companies, Advertising Companies etc. The opportunities offered are huge with a great salary.
  • Good Salary- The marketing field is a very lucrative field. The candidate can see a lot of growth in this sector. The average salary ranges between INR 4,25,000 per annum. However, it is dependent on a number of factors such as experience, skills, location, company etc.
  • Opportunities in MNCs- There are a lot of opportunities in the MNCs. Through this course, candidates get to develop skills that teach them to work under pressure which is very much required to work in an MNC. 

What is PGDM in Marketing?

Since Marketing plays a very important role and is an integral part of a business, there are several courses available which teach candidates about different dimensions of Marketing such as a Bachelor's degree, Diploma program, Post Graduate Diploma, Post Graduation etc. The basic details and purpose of PGDM in Marketing are as follows,

  • Post Graduate Diploma in Marketing Management is a 2-year Diploma Program Focussing on the area and specialization in the field of Marketing.
  • Post graduate Diploma in Marketing is a course designed to teach the learners about management and marketing. 
  • The purpose of this course is to apply marketing management knowledge to the dynamic environment. It helps the candidate to understand the different methods of marketing like digital marketing, customer services, branding, etc. and how these marketing techniques would benefit their clients. 
  • Since Marketing is the soul of any business organization. It ensures the growth of the business for the fulfillment of long term objectives of the organization. 
  • Candidates get to develop new and improved marketing skills that help in the growth of a business.

What does a Marketing Manager do?

The duties of a Marketing Manager include the following job roles. Some of them are provided below for your reference, 

  • Conducting market research in order to understand the public interest and device marketing strategies accordingly.
  • Devise and design creative marketing strategies to attract as much public attention as possible through various platforms like social media, television, pamphlets, articles, etc.
  • They also have to manage the budgets for marketing campaigns.
  • Marketing managers are also responsible for negotiating with the clients regarding advertising contracts and partnering with the legal and sales team regarding the same.
  • They have to handle public relations and deal with any internal or external issues that arise as they arise during their course of work.
  • Marketing managers are also responsible for handling the staff. They have to guide them about the latest industry trends, how to conduct market research, how to make the marketing strategy more appealing and attractive for the public, etc. 

See AlsoCareer as a Marketing Manager

Who should study PGDM in Marketing?

This course can be pursued by anyone who has a certain amount of interest in the Marketing field. This field can be very rewarding and offers huge opportunities. That’s the reason, Marketing is one of the fastest growing fields globally. This course can be pursued by,

  • Candidates who are looking to start their own business 
  • Candidates with good communication skills and creative minds have a good chance in this profession.
  • Moreover, candidates who believe that they have a knack for marketing and a talent for advertising should enroll in this course to learn about the technicalities and details of marketing.
  • Candidates who possess skills that are required for the field of Marketing i.e.,the students with the right managerial skills or the candidates who are looking to polish their skills in Marketing.

PGDM in Marketing Admission Process

The admission process for PGDM in Marketing is the same as MBA. For applying for the course the candidate will be required to appear for the entrance exam CAT, XAT, etc. The admission might slightly vary depending on the college. Candidates should check the admission process of the course. The details of the admission criteria are mentioned below,

  • The admission for Post Graduate Diploma In Marketing is based on Merit as well as Entrance Based.
  • Some of the top entrance exams are CAT, MAH MBA CET, XAT, etc. Candidates applying for this course need to check on the college website which entrance test is applicable for that college.
  • After scoring cut-off marks, the successful candidates will be called for the further process for the purpose of examination
  • Shortlisted candidates will be called for Group discussion and personal Interviews.
  • The final score will be calculated on the basis of the score of the combined entrance exam, Group Discussion and Personal Interview.
  • Some of the colleges offer direct admission based on the marks scored at graduation. 

PGDM in Marketing Course: Eligibility

The candidate is required to fulfill the eligibility criteria when applying for Post Graduate Diploma Management in Marketing. Candidates must ensure that all the criteria is fulfilled otherwise it can lead to rejection of the application. Some of the important eligibility criteria that are necessary for pursuing PGDM in Marketing are as follows,

  • Candidates must have completed a Bachelor’s degree in any discipline from a recognized institute.
  • Candidates must have completed a bachelor’s degree in any discipline preferably from a commerce background.
  • Candidates must have scored a minimum aggregate of 50% or above or equivalent CGPA from a recognized institute.
  • Candidates belonging to reserved categories such as Scheduled Caste/ Scheduled Tribes or Physically disabled candidates get a relaxation of 5%. 
  • Candidates must appear in the entrance exam and score valid marks in order to get admission in PGDM Marketing.

PGDM in Marketing Course: Entrance Exams

Entrance Exam Registration Date Entrance Exam Date
CAT August 3, 2022 – September 14, 2022 November 27, 2022
XAT August 10, 2022 – December 12, 2022 January 8, 2023
MAH MBA CET 2nd week of March 2023– 2nd week of May 2023 4th week of August 2023

PGDM in Marketing Syllabus

The syllabus of Post Graduate Diploma in Marketing consists of subjects which are basic in nature and goes deep into the Marketing. Some of the subjects are Principles of Management, Marketing Management, Marketing Research, Internet Marketing etc. With the help of these subjects, one can develop a deep understanding of the subject. The semester-wise syllabus is provided below for your better reference. However, the syllabus can vary a bit depending upon the college. 

Semester I Semester II
Principles of Management Strategic Management
Financial Accounting Cost Accounting
Fundamentals of Communication and Interview Preparation The Integrative Manager
Human Resource Management Innovation Management
Marketing Management Mastering the Interview and Networking Skills
Managerial Economics Elective Project
Semester III Semester IV
Marketing Research Product/ Brand Management
Consumer Buyer Behavior E-Commerce
Advertising and Sales Promotion Internet Marketing
Distribution Management Social Media Marketing
CRM Project
Marketing Finance

PGDM in Marketing: Top Colleges

India is a hub to around 4000 institutes/universities for pursuing Post Graduate Diploma in Marketing. Some of the top PGDM colleges in Marketing are the Institute of Public Enterprise, the Indian Institute of Plantation Management, and Xavier Institute of Social Service amongst the top colleges for Marketing. The average course fees range between INR 1,00,000 - 10,00,000 for the entire duration. Tabulated below are some of the top colleges to pursue PGDM in Marketing along with the fees structure for your better reference, 

Name of the College City Average Fees
Asia Pacific Institute of Management New Delhi 9,00,000
Annamalai University Tamil Nadu 20,700
Assam University Assam 14,000
Management Development Institute Gurgaon 2,34,700
Great Lakes Institute of Management Chennai 1,87,500
T.A Pai Management Institute Manipal, Karnataka 8,00,000
Loyola Institute of Business Administration Chennai 8,62,700
Institute of Management Technology Ghaziabad 1,95,000
Prestige Institute of Management and Research Indore 1,19,500
International Management Institute Kolkata 6,50,900
Jaipuria Institute of Management Noida 5,90,000
International Management Institute Bhubaneswar 6,38,000
Institute of Management Technology Hyderabad 6,03,000
BML Munjal University Gurgaon 5,80,000
Jaipuria Institute of Management Lucknow 5,65,000

PGD Marketing: College Comparison

Particulars Asia Pacific Institute of Management International Management Institute Jaipuria Institute of Management
Overview Established in 1996, it is one premier business institute located in New Delhi. It offers admission in various management courses and PG Diploma courses based on the entrance result of CAT/MAT/GMAT/CMAT. IMI Delhi is India’s first corporate-sponsored business school headed by Sanjiv Goenka. Established in 1981, this institute offers various MBA and PGDM programs and admissions are based on CAT and GMAT scores. Established in 1995, this institute offers various full-time and part-time MBA and PGDM courses for its students. Admissions to this institute are based on the scores of CAT/GMAT/XAT/MAT/CMAT.
NIRF Ranking 41 30 81
Fees 900000 6,38,000 5,90,000
Salary package 8.11 LPA 15.23 LPA 11.49 LPA

PGDM in Marketing Jobs

Below listed are some of the job prospects after PGDM in Marketing:

Position Description Average Salary
Market Research Analyst A market research analyst is one who collects statistical data about the consumers and competitors and analyzes them to build a strategy about promoting and marketing their goods. They basically analyze the market conditions. 3,51,000
Advertising manager Advertising Managers basically look after the companies advertising activities and suggest new and different ideas to promote goods and services 4,03,000
Sales Manager A sales Manager is responsible for looking at the sales statistics of the product and building strategies, creating sales plans etc to promote and increase the sale of the product in the market. 4,74,000
Brand Managers They are responsible for building the brand and creating brand value in the market by creating and implementing plans and strategies. 4,11,500
Business Development Managers They have a very vast role to perform such as creating leads, assessing the needs of the market, forecasting sales revenue etc. 7,36,000

PGDM in Marketing: Top Recruiters

There are many world leading MNCs that hire fresh and experienced candidates to come and work for them. Some of the top recruiters who hire candidates after completing PGDM in Marketing are tabulated below for your reference, 

Hindustan Unilever Colgate Genpact
Tata Teleservices Limited Stanza Taj Group
SpiceJet Reliance Jio Microtek

PGDM in Marketing: FAQs

Ques. What are common entrance exams for PGDM in Marketing?

Ans. Some of the common entrance exams are:

  • CAT
  • XAT
  • MAH CET

Ques. What is the scope of PGDM in Marketing in India?

Ans. After completing PGDM in Marketing, the candidates get a lot of opportunities in different organizations, companies , retail chains, and FMCG companies. They make sure that all the business activities are performed and due compliance is made. Candidates can get the chance to work as Research Analyst, marketing manager, 

Ques. How Can one pursue a PGDM in Marketing?

Ans. Yes, one can pursue a PGDM in Marketing who has completed a bachelor's degree in any discipline. Many universities take admissions on the basis of entrance exams so the aspiring candidate must qualify the entrance exam such as CAT, XAT, etc.

Ques. What are the job profiles after PGDM in Marketing?

Ans. Some of the popular job profiles after PGDM in Marketing are: 

  • Market Research Analyst
  • Business Development manager
  •  Brand Manager
  • Sales managers 

Ques. What are the employment areas after completing a PGDM in Marketing?

Ans. The employment areas where the candidate can work are:

  • Private Companies
  • FMCG Companies 
  • Retail Chains
  • E-Commerce

Ques. Can a PGDM in Marketing be done from a distance?

Ans. Yes, it can be done from Distance but it is preferred that it should be done from regular as candidates will not get enough exposure.

Ques. What is the highest salary after completing a degree in PGDM in Marketing?

Ans. The highest salary after completing a degree in  PGDM in Marketing can range between INR 3,50,000 - 6,00,000 per annum.

Ques. Name some of the top colleges for PGDM in Marketing?

Ans. Some of the top colleges for PGDM in Marketing are:

  • Jaipuria institute of management 
  • International Management Institute 
  • Asia pacific institute of Management
  • Loyola institute of management 

Ques. Who are the top recruiters for PGDM in Marketing?

Ans. Some of the top recruiters for PGDM in Marketing are 

  • Godrej
  • Hindustan unilever
  • ITC
  • Myntra
  • Ajio
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34 Reviews found

Campus Life:

IMT is know as "IMT never sleeps". Life at campus is somehwhat of mixed feelings. When in st year, students don't have time to take rest. Whole day, everyone is busy in some or the other thing. Only in second year, students get time to chill. Since, their are a lot of Committees and clubs present in the college, everyday is like a festival because some or the other cluc or committee is having their event. Classrooms are well equipped. All the amenities present in the college are accessible to the students. Most interesting thing to know is that all the groups, or committees or clubs are run by students. Faculty has close to no involvement in these matters. IMT has all sorts of sports amenities available with them.

Placement Experience:

After the 1st year, students are enrolled in internships, After internships get over, students can start enrolling for the placements once the placement week begin. All the top companies that you can name like Google, HSBC, Flipkart, Puma, etc, visit the campus for final as well as internship selections. The average package for 22-23 is 17.5 lakhs. And college provides a 100% placements guarantee to all students. Companies from all sectors visit the campus with all sorts of role for the students to select from.


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Placement Experience:

From the 3_4 semesters we are having companies for internships and for placement we are eligible for 5 semesters. For internship and placement, companies are visiting like regalo kitchen, Axis Bank. The highest package is 29.71 lakh which is international placement and the lowest is 400000. Almost 90 % above students are getting placement. My short-term plan is to get a job and my long-term plan is to own a business.

Campus Life:

Yes in our department library books are provided to us which are more than enough for study and per classroom, the strength is 45 students. Extracurricular activities for us are also there some of them are basketball, badminton, table tennis, and many more Yes, we have clubs provided to us with our interests.


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Course Curriculum Overview:

I wanted to opt for PGDM becauseits a practical course. There are approx 7-8 teachers for each specialization and all are Ph.D. holders so no compromise in teaching. Rating of overall teaching methods- 8/10. Exams happen timely and if you have paid attention in class then it becomes very easy to pass the exams.

Loan/ Scholarship Provisions:

The fee structure is 795000 for 2 years which is pretty high compared to other Delhi college but the exposure and extra provided make them more worthwhile. scholarships are provided to top performers as well as according to previous academic profiles. Loans are easily available in the college.


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Course Curriculum Overview:

I am always interested in Marketing and to grow a career in Marketing, you need exposure to the best faculties, all-India competitions, huge alumni reach, a diverse batch etc. IMT has all these facilities and IMT is known as MECCA OF MARKETING in India. 60:1-students:faculty Faculties are very well experienced and knowledgeable. Other than that they are industry experts and use real-life case-based methods for teaching which is the main speciality of IMT. Exams happen every 2-3 months. If one listens to professors and attends classes regularly then it is easy to score well.

Loan/ Scholarship Provisions:

Total fees 2022-24-PGDM-1953000 1ST YEAR-1103000 2nd year-8500000 No fees hike from 2021-23 to 2022-24 batch Scholarships-All female students may receive 5 percent towards refund of academic fees under Smt. Leela Nath memorial scholarship scheme. Upto 5% of approved intake per course shall be available under tuition fees waiver scheme as per AICTE guidelines. Candidates can check IMT admissions page on website for more details on application under TFW scheme. Highest stipend INR 3.50 LPA Average stipend IMT 85,000 Median stipend INR 60,000


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Course Curriculum Overview:

The course is the best that any B-school can offer, with systems from all domains in the first two terms to give a strong foundation for budding managers; the first month of the course is Foundation term, where the basics of each subject are brushed upon to bring all students to the same level. The faculty-to-student ratio is reasonable at about 1:60. Since IMT is AACSB accredited, the curriculum and subjects are rigorously updated to keep up with industry requirements. This enables the students to be good performers in whatever company they join. The faculty is highly qualified and is a mix of industry experts who have been working for many years in different industries and professors who have been teaching since their PHDs. The exams are timed accurately with no gap to have any relaxation; the whole academic routine is designed to keep the students busy with different activities throughout the two years and the exams are moderate owing to students if they study enough, they are sure.

Campus Life:

The annual fest is Passion; it is conducted in December. There is also a significant event by the sports committee, the Chakravyuh, a sports event inviting all the alums from past years and other colleges too. It is the biggest sports event across the country at the B-School level. The library is exhaustive and has several latest journals and books. Also, there is an e-library to scourge through books and take help from online resources that the library has tied up with like The Ken, Statista, and the CRISIl. The classrooms are equipped with good quality desks and revolving chairs with sockets under for laptop connectivity; the wifi is decent and has campus-wide connectivity. There is a whiteboard and blackboard for the teachers and a projector with a dedicated classroom desktop system for easy access to teaching resources. The teacher also has a hospitality staff on each floor for light snacks and hot beverages. There are in total 21 clubs and committees with different roles to play.


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Campus Life:

The Annual fest is named Passion and is usually conducted in the early week of December. The Sports fest, named Chakravyuh, is conducted in the month of February. Books are available in our Library, which holds all the latest editions of books and covers a high variety. The e-journals are mailed to us, and we have a free subscription to Times of India prime. The Classroom is equipped with two boards. Projector and integrated audio systems. The presence of AC and Blower helps the students throughout the year. There are 21 Clubs and Committees, and all of them are mutually exclusive and exhaustive to an MBA student's needs

Internships Opportunities:

I have very limited knowledge of SIP stats, so I would like to talk only about my SIP experience. When the SIP week began, my first interview was with Microsoft company. After getting rejected by Microsoft, in the next six days, I got shortlisted by nine other companies. Rejection by all made the process painful but also gave me perspective and an unforgettable experience. On the 8th day of SIP week, I converted Tata Capital


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Campus Life:

The annual cultural fest organized is PASSION. It is conducted in the month of December. It is both a management and cultural fest. There are academic events during the day and cultural events during the night. It is spread over a span of three days. Moving on, the library is everything you can ask for. It has all the necessary things required to satiate the hunger for knowledge. You will have everything you're looking for and beyond. The classrooms are comfortable and spacious. They are well-equipped with the latest technology. Talking about sports and extracurriculars, there are multiple things you can be a part of. You can play various sports like Table tennis, Volleyball, Basketball, Badminton, Cricket, football, etc. In terms of extracurriculars, Students can be part of various clubs/committees. There are multiple them to choose from. There is a social media page as well called IMTired, which is run by students, for the students of IMT only.

Course Curriculum Overview:

The reason I chose this course is that after my job in a technical background, I realized that I was not feeling content enough. Hence, after some exploring, I realized that I am inclined toward marketing. Also, IMT is famous for marketing. The student-faculty ratio currently is 60:1. The faculty is a combination of multiple backgrounds and diverse knowledge in terms of education and corporate experience. They are almost at par with the prestigious B-schools in India. They employ various methods to facilitate classroom learning. The exams, they are conducted according to the schedule given at the beginning of the session and since final exams are given only 40% weightage, it is not very difficult to pass, unless of course, you don't do anything.


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Campus Life:

Campus life is as enjoyable as it can be. We have an annual event called Passion, which this year ended on December 12th. We also have Chakravyuh, which will be held between February 10 and 12 and is kind of like the Olympics for business schools. We also have about 20 to 21 clubs and committees, including the student council, The Eye, the admissions committee, the academic committee, and the student government. The BGS committee, Mark-up, alumni relations committee, and many others organize a variety of festivals and events on our campus, including open mic nights, the marketing world cup, and too many others to list. We also have the IMT G library, where you can choose from thousands of books on a wide range of topics. This library also receives new arrivals of books on newly updated topics in a wide range of fields. Our classroom can accommodate between 60 and 65 students at once so that teachers can interact with each and every student.

Course Curriculum Overview:

Since IMT G is regarded as the mecca of marketing, I had an interest in it and decided to pursue it even before I enrolled in this college. We have world-class faculty and a faculty-to-student ratio of 1:15, so it makes sense that we would have a good mix of faculty and students to allay our concerns, both academic and otherwise. Most of the faculty have advanced degrees in business, such as an MBA from a prestigious IIM or a Ph.D. in a business-related field, so they are all knowledgeable in whatever subject they teach. and in addition to that, they have rich professional experience that enables them to give us accurate insights on any given subject.


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Campus Life:

IMT is known for its tagline "IMT never sleeps". It is a very lively environment at IMT at late night as well we can see people playing sports, indoors and outdoors and people studying in the library or doing projects and assignments in groups. There are a lot of clubs and committees which are solely driven by students and they organize a lot of events that are very engaging and maintain a festive environment throughout the year. There is a gym facility and all sporting facilities and equipment are present and working.

Loan/ Scholarship Provisions:

Fees are comparatively lesser than other institutes and there is a scholarship and fee assistance for eligible people, details of which are available on the website. The cost to study is very affordable and there are no separate hostel fees it is included in the total fees only.


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Placement Experience:

The placement record of the previous year is 93%. This year it will increase due to GIMS's experienced CRC team. This year's highest package goes upto 23.31 LPA provided by Property Pistol. A high-rated company like Tata Croma, A&Z bank, CCD, Genpact etc are visited this year for recruitment.

Loan/ Scholarship Provisions:

Course fees of GIMS are 621000. It is value for money. College provides summer internship programmes for every student after the end of 3 trimesters. Also, colleges provide scholarships at the admission time depending upon the past academic performance of the aspirants.


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Campus Life:

There are many fests at IMT like Chakravyuh, Passion, IMTheFuture, etc. They are usually organized from December onwards. Passion is the annual college fest. Chakravyuh is the annual sports fest. Both of them are organised on a huge intercollege level. The Library at IMT has hundreds of books from various disciplines and also an online portal to access books. The classrooms have necessary amenities like AC and Projector. The campus has football, cricket, basketball, tennis and badminton courts. There are many student-run clubs like Markup, Alumni relationship cell, Make a difference foundation, Consultancy club, etc. Students can select from various clubs and committees once they begin their session.

Course Curriculum Overview:

I chose this course because IMT is one of the best colleges for studying marketing. The faculty: student ratio is around 1:15. The faculties are well experienced having PhD degrees as well as some of them have relevant work experience in various disciplines. They are equipped with both knowledge and industry experience and adopt various methods including practical and class teaching to impart the same to the students. The exams happen in a timely manner and the difficulty level was moderate. The marks division is made including class participation, quizzes, projects and end-term exams. It is not difficult to pass the exams at all.


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Campus Life:

the campus life is as good as it can be, we have an annual fest named passion which this year we concluded on Dec 12th, and we also have chakravyuh which is kind of like the Olympic of B-schools, this is going to happen between 10-12th Feb., which will be conducted by sports committee of IMT G, well we have around 20-21 clubs and committees like student council, The Eye, admissions committee, academic committee, IMteam prism, BGS committee, Mark-up, alumni relations committee and many more which conduct varied fests and events in our campus, like open mic, marketing world cup and many more to count. we also have IMT G library where one can curate thousands of books based on varied subjects which also get new arrivals of books with updated subjects in varied fields. we have a classroom of a capacity of 60-65 students at once so that teachers are able to reach out to each and every student.

Course Curriculum Overview:

I had an interest in marketing and I had chosen that I will choose marketing even before I came to this college because IMT G is also known as the mecca of marketing. we have world-class faculty and a faculty: student ratio of 1:15, hence it is quite reasonable that we have a good mix of faculty and students so that our doubts academically as well as in other manners get satisfied. primarily all of the faculty come up with a high academic business degree like MBA from any top IIM or Ph.D. in any business subject, hence whatever subject they teach, they all are well versed with, and along with that they also have an enriching industry experience which makes them provide us real insights on any particular subjects


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Campus Life:

IMT is full of fests. All clubs and committees organize their events. We have Passion ( Dec), chakravyuh( Feb ), the joy of giving(Feb), flames (nov), etc. There are numerous books in the library. If there is something that we want we can also ask the librarian to purchase it. We have a finance lab with Bloomberg in it. It is an excellent data source. The classrooms are good. We have AC and heaters. A standard board and projector. The chairs are comfortable. We have amenities for basketball, volleyball, football, badminton, and table tennis. The sports committee takes its job very seriously. Since IMT is a student-run body every one is involved in all activities. All clubs are run by students. We have official clubs like markup, finesse, itac, e-cell, make a difference foundation, and prism and we have commitments - student council, admission, academic, etc.

Course Curriculum Overview:

The course is hectic but fun. The first, two terms are extremely tiring. I have pulled all-nighters to complete assignments. But all in all, it has been a wonderful experience. This is what I expected from a b-school and IMT delivered. The college has hands down the best faculty. We can approach them, speak to them and even do projects under them. There are faculty with experience from companies like Zydus, and J&J. Different facilities have different personalities and methodologies of teaching. There is no set procedure and this makes it fun for the professor as well as the student. A case learning is a big deal here. Everyone is expected to do their pre-read. Class participation is taken very seriously, especially in marketing classes. Some faculty are very young some are very old but all are hardworking and take their job seriously.


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Course Curriculum Overview:

I have chosen marketing as specialization and as a degree, it is a core MBA profile. The field should be chosen exclusively based on one's interests and future opportunities. The person's career and educational background influences the chosen specialization. IMTG has a faculty: student ratio of about 1:40which is good in the industry with professors and experts in their fields. The teachers are all Ph.D. holders. The method is a case study based which helps students learn from real-life scenarios along with practical importance given to roleplay and regular assignments. Term exams are once in 3 months with regular assignments and PPT. One gets thorough knowledge about the subject from reading and practically applying the skill. Difficulty depends on the preparation of the student and it's easy to score in exams but the marking is relative.

Campus Life:

Passion is conducted by the student council of IMTG which is the management and cultural fest of the college. It is one of the best management fests at the national level. It is generally conducted in the month of December inviting different organizations and stars to perform. IMTG library is a high-tech library with all the known subscriptions available for students and other premium services. The catalog is regularly updated and suggestions are taken to add new books. The library is open 24*7. IMTG conducts Chakrvyuh its flagship sports fest which is famous all over India. Along with section wars and other sports activities are much appreciated. IMTG is a student-run college with a student council, and other clubs being part of it.


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Course Curriculum Overview:

I choose PGDM marketing because IMT has a great reputation for this course it is the flagship course of IMT and it is also known as the mecca of marketing. I had an inclination towards marketing since the beginning and with the pedagogy of IMT, I choose this course. The faculty-student ratio is approximately 60 students per faculty member. IMT Ghaziabad follows case learning pedagogy method of teaching wherein learning and teaching of concepts happens through real life HBR case based discussions. Faculty here is quite professional and has had diverse industry as well as teaching experience. Getting to learn from them is quite a positive experience and i feel their knowledge base is quite rich. Trimster pattern is followed here and after the end of each term there are end term exams strictly according to academic calendar. Internal assesment carry 60% of marks. Evaluation is quite rigorous but it is fairly easy to pass.

Placement Experience:

Placements occur 2 times, summer placements for a summer internship at the end of 1st year for 2 months, and final placements. Summer placements occur in the first term itself after about a month of joining the college and final placements occur in the 5th term. 100% of the batch gets placed with an average package of 17.35 lacs per annum. The highest domestic is 36 lacs per annum and the highest international is for a company named Tolaram which was 65.6 lacs per annum. Other companies which visited were Bajaj, Barclays, Reckitt, Mahindra, Google, Bain and company, Nivea, TCPL, etc. Profiles offered are Analyst, Financial Risk and advisory, Credit, General Management, Strategy, Consulting, Project Manager, Product Manager, Marketing and Sales, FPA, Market Research, HR Manager, Operations Manager, etc.


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Course Curriculum Overview:

Course and faculty are very renowned and mostly are experienced in the industry for many years. Term exams are held three times a year. The main focus is on assignments, quizzes and class participation. The faculty-student ratio is 60 students per teacher per subject.

Loan/ Scholarship Provisions:

Fees are very nominal in today's scenario. In 1954000 it includes admission fees, tuition fees, hostel fees and mess facilities. For financial assistance, there are several banks ready to give loans very easily as IMT is very reputed.


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Campus Life:

Campus life is amazing as FOSTIIMA gave a sense of belongingness to everyone by celebrating each and every festival together and even celebrating the birthdays of the student at the end of every month. Various competitions and cultural events are organized to build a sense of teamwork and improve the management skills of the students. Various sports events such as Table tennis, Street cricket, badminton, pool, etc are organized. Various committees are there where students can invest their time for improving their skills.

Placement Experience:

The placement of this college is amazing as whatever you invest in this college will be returned back to you. The ROI of this college is good. From the third semester onwards the students are eligible for campus placement. Companies that come to this campus are Deloitte, Proactivity, Axis bank, ICICI bank, Godrej Capital, Blackrock, Asian Paints, Decathlon, etc. The highest package is 25 LPA which is given by Khimji Ramdas and the average package is around 9 LPA.


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Campus Life:

Passion is the annual fest held at the institute, conducted generally in the month of December. There is a state library present as well with a vast resource of books and journals. Classrooms are well equipped with modern facilities and are comfortable to sit in. There are many clubs which are run by the students themselves.

Course Curriculum Overview:

The teaching methodology is practical with case discussions and other hands-on approaches. Student to faculty ratio is around 60:1. Majority of the teachers have great industry experience or vast research experience. Term exams are held thrice each year and are based on basic concepts.


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Course Curriculum Overview:

The PGDM course provided is based on the 4.0 module of the market. The facilities are highly educated and talented and provide correct knowledge on each topic and make learning easy. Term Exams are as per set standards and help to build a strong base. I choose the course because it is more practical based and this course, there is more focused on skillset. The student-faculty ratio is 15:1. All the faculty members are well qualified most of them have done their PhD and some are doing. Exams are conducted on a trimester basis and it is not hard to pass the examination.

Campus Life:

Campus life is good enough the college has good infrastructure and a good interior and it also has smart classes and also provides the facilities available in the institutes of health and also provides many extra curriculum activities in college. It has many clubs like HASTAGE CLUB, MARKETING CLUB, VISHLESHAN CLUB(the research club), and many more clubs are there in GIMS.


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Course Curriculum Overview:

I chose PGDM Marketing as I was quite interested in it, plus IMT is famous for Marketing. The faculty at IMT is quite knowledgeable in terms of academia and experience. A significant chunk of faculty is from premier schools, including IIM-A, and XLRI. They have worked in companies like J&J, HUL, Zydus Wellness, etc. Some of them have been the CEOs of their respective companies as well. There are highly learned visiting faculties as well, and each faculty has its own way of teaching ranging from case studies, and practical learning, all in combination with classroom learning. Class participation is really appreciated. The current faculty-to-student ratio is 1:60. There is mid-term and end-term anonymous faculty feedback conducted by the authorities. The curriculum is very relevant and set in a way that you will not fail unless, of course, you don't do anything. Total marks are divided between projects, tests, and class participation and exams are a cakewalk if one pays attention in class.

Campus Life:

The campus life at IMT is really indulging. There is something for everyone. Beginning with the classes, they are fully equipped for a holistic teaching experience. E-learning as well as the board. The library is one of a kind. It is equipped with various learning sources like Bloomberg, Reuters, etc. There is a plethora of books, journals, and magazines in the two-story library from various sources. The students get access to software like Grammarly and Turnitin as well. The annual college fest is PASSION, conducted in the month of December, and the Olympics of B-schools, CHAKRAVYUH, is conducted in the month of February. There are around 18 clubs and committees that the students can choose from, and the campus is equipped with sports amenities like basketball, football, badminton, etc. The campus is entirely student-run, and the students are welcome to take part in whichever activity they like. Apart from that, there is always something happening and the campus is never not lively.


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Post Graduate Diploma in Management [PGDM] (Marketing) : 28 answered questions

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Ques. Is it advisable to leave your 6-LPA job and join IMT Ghaziabad marketing PGDM?

● Top Answer By Pragya Tripathi on 16 Feb 23

Ans. When considering whether to pursue a higher degree or continue working with a current job offer, it is important to weigh the potential long-term benefits of upgrading one's education against the immediate financial gain from the job offer. While it may be tempting to take a high-paying job in the short term, an advanced degree such as an MBA from a reputable institution can open doors to even more opportunities and higher earning potential in the long run. IMT Ghaziabad is a good institution that offers a strong value proposition, even though it may not be considered a top institution compared to IIM or ISB. It is still considered a reputable institution in India and an MBA from IMT Ghaziabad can open many doors for students. However, it's important to keep in mind that this decision ultimately depends on your personal career goals and aspirations. It's best to weigh your options and consider which path aligns best with your long-term career aspirations.Read more
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Ques. How is MDI gurgaon's PGP-IM Programme?

● Top Answer By Harshal Sonawanw on 21 Feb 23

Ans. MDI Gurgaon’s PGP-IM Program is one of the most coveted Management courses of the institute. It has several features that distinguish it from other regular PGP courses offered at top B Schools. My brother opted for this course out of many and he listed the following reasons that compelled him to go for the program  The PGP-IM students of MDI Gurgaon are offered an MBA degree from ESCP Europe and this is a major turning point in steering their career globally. The admission criteria of the programs have witnessed slight changes with a work experience of 2 years being a compulsion. This is mainly because most European companies prefer prior work experience and hence it becomes easier to get jobs then. The work experience requirement has made IM students of MDI Gurgaon in demand for Consulting jobs globally as well as locally. The course is dynamic and requires you to go to respective ESCP campuses across London, Madrid, Paris, and Berlin for a 4-month term post which you do your internships, either in Europe or back in India. Getting internships is not difficult at all and almost everyone gets an internship easily. 60% of students take internships in Europe, and 40% take them in India. If you fail to get or yourself don’t take the PPO from your internship companies, you can sit for Final placements along with PGDM students without any bias. It’s the above points that strongly assert the worth of the IM program at MDI Gurgaon. As it’s graduate you are not only an MDI alumnus but also an ESCP alumnus. You can use both brand names to your advantage. Choosing MDI is like investing for 2 years for a benefit of 30-35 years. So the brand name and alumni base definitely matter more than just a random IIM tag.Read more
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Ques. What is the scope of the new PGDMM course of NITIE as far as placements are concerned?

● Top Answer By Sudipta Roy on 13 Aug 21

Ans. NITIE Mumbai has a great placement record and you only need to maintain a good academic record to secure a good placement package. NITIE is known for running an industry focus curriculum and has a proven record for all courses as far as placement is concerned. Back in 2014, NITIE started two new courses, i.e. Project Management and Manufacturing Management. Due to the Government’s focus on Make in India, there are ample opportunities in the sector of manufacturing management in the future. Along with the other courses at NITIE, PGDMM also has a great placement rate. Students of PGDMM get placed in different sectors and are not necessarily limited to manufacturing.  Here are the recent placement highlights of NITIE.  Average CTC  20 LPA  Highest CTC  44 LPA  Major recruiters  ETLI, IDFC First, EY, etc.  PGDMM students get almost equal opportunities as any other branch. Read more
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Ques. How would you rate IIM Lucknow - Noida Campus for PGP course?

● Top Answer By John Praveen on 06 Jan 23

Ans. My friend is currently pursuing the EGMP program and has a lot to say about it. Although the primary campus of IIM Lucknow is in Lucknow, all the Executive Education Programs are conducted at the Noida Campus which is the secondary campus. The quality of the curriculum and pedagogy remains the same for the regular PGP courses and EGMP courses. The same learned faculty teaches at both campuses. Even the study material and curriculum are the same. Moreover, once you have completed the program successfully you will be granted a certificate for the completion from IIM Lucknow with an alumni status. But these programs have no placements. Except for IPMX, all the other Executive Education Programs lack placements. My friend is very happy with the course content and the quality of education offered. Infact, some of the IIM Lucknow professors are guest lecturers in some of the best B schools in India and abroad.Read more
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Ques. How do I get a package of 30 lakhs in the field of marketing, post MBA from IIMA/B/C, FMS, MDI, SPJIMR, and IIFT?

● Top Answer By Saransh Shah on 06 Mar 23

Ans. While many may shed their philosophies on how getting a high package should not be your ultimate goal and stuff, I am here with a different opinion. When you are investing a huge amount of money it is only right to expect a greater monetary benefit and a better lifestyle. So I have mentioned some techniques that will help you land a package of 30 LPA specifically in the field of marketing post-MBA from IIM ABC, FMS, MDI, SPJIMR, and IIFT. The first thing you need to do is lower your expectations as no marketing placements offer a package higher than 25 LPA. These highest offers are made by top firms like Reckitt Benckiser, HUL, P&G, and Asian Paints. You need to figure out what you really are after, a good marketing role or a high-paying job. If you are after the latter I suggest you go for big consulting firms like Mc Kinsey, BCG, or investment banks that offer 30+ LPA. But if it is the marketing role you are after, then make sure your resume reflects your marketing enthusiasm. This will further increase your chances of selection. Performing well in the competitions conducted by your desired company is another way to get a high-paying job.  If the Final Placements are your last resort then make sure you have a stable and excellent CGPA. Many companies consider this factor while shortlisting. These points will help you get your dream job but cannot necessarily guarantee it. It all ultimately depends on your efforts and obviously your luck.Read more
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Ques. How is the PGDM marketing program at SPJIMR? Also, can you shed light on the placement scenario as well?

● Top Answer By Vishal Jha on 06 Mar 23

Ans. The SPJIMR PGDM Marketing program is similar to top B Schools like IIM ABC. The key highlights of the same program are listed below. Please note these are not generic and are specifically related to the Marketing program. Curriculum: The curriculum is almost exactly what is taught at elite B Schools. The relevancy of the curriculum is maintained through unique programs like GFT wherein a 3-week immersion at some of the finest universities of the USA takes place. A very interesting program called ‘A day in the life of a Salesman’ is a much talked about program at SPJIMR. In this, you will get to shadow a salesman from a reputed FMCG company so that you understand the techniques of sales and distribution. Pedagogy: The pedagogy adopted is usually a case-based approach. Mostly Harvard cases are used to strike discussions in the classrooms. Additionally, live projects are conducted by various visiting companies. Such initiatives help formulate an effective pedagogy. Faculty: The faculty is a great combination of professors with theoretical knowledge and industry experts. All are highly competent in their respective fields . Batch: The diversity of the batch can be looked up on the official website by checking the profiles of the Marketing batch specifically. Usually, the crowd is diverse and has an overall good profile. Placements: The placement statistics can be checked on the official website. The figures are inflated but can be used for comparison purposes only. The table below includes the key highlights of SPJIMR placements 2023 Particulars  Statistics  Highest salary  INR 77.8 LPA Average salary INR 33.02 LPA Top Recruiters  Asian Paints, Hindustan Unilever Limited, ITC, Accenture StrategyRead more
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Ques. What should be preference order of IMT Ghaziabad courses- PGDM, PGDM marketing, PGDM finance, PGDM DCP, PGDM banking, insurance and financial services?

● Top Answer By Dhruv Chatterjee on 25 Jan 23

Ans. IMT Ghaziabad offers a variety of courses that cater to various specializations. These courses have been listed and explained in their order of preference PGDM Marketing/PGDM Full Time (Marketing): This is the most coveted program among IMT students mainly because today its alumni have acquired top positions in big firms. Other major reasons include top-notch faculty, great internship and placement opportunities in terms of role and CTC, IMT’s eligibility, and excellent performances in recognized marketing and strategy B Schools competitions. PGDM Finance/PGDM Full Time (Finance): This one is most suitable for aspirants who are interested in Finance. However, this program offers lesser opportunities than the Marketing program in terms of role and CTC.  PGDM Full Time (Operations): This program offers opportunities similar to that of Finance. But the batch size of PGDM Operations is smaller than PGDM Finance, so it may be easier to secure an internship/final placement, but the opportunities come less compared to Finance. PGDM DCP: DCP or the Dual Country Program is for those who are keen to get international exposure. Compared to an MBA from a foreign university, this program is cheaper and yet offers an opportunity to explore a different culture and learn to make decisions in an international context. This is best suitable for those who are in the Marketing domain. PGDM Banking and Financial Services (PGDM-BFS): This program was launched in 2019 and is relatively newer. It targets the core Banking and Finance sector. While the MBA program aims to provide a holistic view of management, this program solely focuses on Banking and Finance. PGDM Full Time (HR): This is the least taken course and offers very less in terms of opportunities. The courses have been arranged preference-wise so will make it easy for you to choose one.Read more
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Ques. Which is best option, the executive program in sales and marketing at IIM Calcutta or the postgraduate certification in business management at XLRI, Jamshedpur?

● Top Answer By Shubham Bhoyar on 29 Nov 22

Ans. Only the full-time PGP courses of IIM Calcutta or XLRI are valuable. All other degrees/certificates are the only means of earning money by the institutes.  They have no real value in real life or the corporate world.  They won’t be very useful if you want to learn. They add no value to your CV You will not be considered alumni of the institute So these certificate courses/ part-time programs/ Executive programs carry no real value at all. Most people are misled to believe that they might add value to their CV. Read more
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Ques. Should you go for business school in Dehradun or Shanti Business School in Ahmedabad for a PGDM in marketing?

● Top Answer By Tina Desai on 23 Jun 21

Ans. Having to know a lot of people from Shanti Business School in Ahmedabad, I might be able to share some things about the college. It has a great campus with a terrific faculty. The majority of the faculty are Ph.D. holders with experience in the corporate sector. This acts as an advantage as the students are given insight regarding the corporate world from the professors that have received the first-hand experience. The placement opportunities are tremendous with decent management working at the college. Every specialization is unique in its own way. The faculty, subjects, and the course curriculum in the marketing specialization are exceptional. If you want to opt for Shanti Business School then set yourself to work harder than your peers and dedicate yourself to learning as it would help you in landing the best placement opportunities. Setting your goal to land a better placement would not hinder your learning. Rather enhance your skills with learning the best. This would automatically help you in getting the best opportunities at B-schools. Categories Shanti Business School Course Fee 6.25 lakh Highest CTC 16 LPA Average CTC 6-7 LPA Recruiting Companies Nestle, Coca-Cola, Aditya Birla, Pantaloons, etc. Be thorough while looking for your college options. Weigh the facilities available to you, the placement opportunities, and the faculty in order to conclude a decision you would not regret in the future.Read more
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Ques. How is Amity Business School Noida for marketing?

● Top Answer By Mridul Sharma on 28 Jul 21

Ans. Amity Business School, Noida offers an MBA in sales and marketing, which is decent in terms of placement but has certain drawbacks too. The points below give a brief overview of the institute, stating some of its advantages and disadvantages. Firstly, MBA in sales and marketing at Amity Business School is very costly. Both the tuition and hostel fees are extremely costly, because of which most students can’t afford a course from the institute. Amity Business School provides an overall good exposure in all industrial sectors. The placements in Amity Business School, Noida are very good in terms of packages offered and overall placement percentage. Every decent student gets an assured placement easily after their course completion. Therefore, Amity Business School is a decent choice for an MBA in marketing, being a private institute.Read more
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