Doctor of Philosophy [Ph.D] (Marketing)
₹3.6 L/Yr
Tuition Fees
Year | 1st Year Fees |
---|---|
Tuition Fees | ₹356884 (CAD 5958) |
Other Expenses
Head | Avg Cost Per Year |
---|---|
Room And Board | ₹284825 (CAD 4755) |
Food | ₹199467 (CAD 3330) |
Previous Year Tuition Fees
Year | 1st Year Fees |
---|---|
2021 | ₹432478 (CAD 7220) |
The study of how individuals behave in consumer-relevant domains investigating consumer choices and purchase behaviour. This area of marketing draws from social psychology and behavioural decision theory and includes a wide variety of topics such as Decision Making, Attitudes and Persuasion, Social Influence, Motivation, Cognition, Culture, Nonconscious Influences, Consumer Neuroscience, and Emotions. Some background in psychology, business and experience with experimental methods and data analysis provides optimal preparation for students pursuing the behavioural track.
Eligibility & Entry Requirement
Academic Eligibility:
- Students must complete a bachelor's degree, with a cumulative grade point average of at least 3.5/4.33
- A master’s degree from a recognized institution or its equivalent
- Students admitted directly from a bachelor's degree must complete at least 50% of the course work units required for the relevant department's master's program.
- A GPA of at least 3.67/4.33(A-) based on the last 60 credits of undergraduate courses is required to be eligible for the program.
Indian Student Eligibility:
Indian students are eligible to apply if they meet one of the following eligibility criteria:
- Completed a 4-year UG degree with first class in a relevant field from a recognized institution
- Or, completed a master degree with first class in a relevant field from a recognized institution
- Or, completed a 3-year UG degree with a first-class from a NAAC-accredited institution
Submission of GRE scores is not compulsory for this program, however, it is recommended to submit the scores (minimum 300) for a better chance of admission.
Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.
TOP Scholarships
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Key Resources for Your Study Abroad Journey
Scholarship Grants & Financial Aids
Name | Scholarship Per Student | Level of Study | Type | |
---|---|---|---|---|
Ontario Graduate Fellowship | Scholarship per student₹ 5.1 L/Yr$8,459 | Level Of StudyDoctorate | TypeMerit-Based | |
Ellis R. Ott Scholarship for Applied Statistics and Quality Management | Scholarship per studentVariable Amount | Level Of StudyDoctorate | TypeMerit-Based | |
JN Tata Endowment Scholarship | Scholarship per studentVariable Amount | Level Of StudyDoctorate | TypeMerit-Based | |
Australia Awards Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeMerit-Based | |
Debesh Kamal Scholarship | Scholarship per student₹ 82,962/Yr$1,385 | Level Of StudyBachelor | TypeMerit-Based | |
Australian Government Research Training Program | Scholarship per studentVariable Amount | Level Of StudyDoctorate | TypeMerit-Based |
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